Every startup evolves from flawed to viable.

I treat every startup as a turnaround

→ it's how 90% of our ventures succeed 📈

→ it's how we go from flawed

→ to viable

→ everyone knows the rules 🚀

When you treat everything as flawed
The flaws get exposed
You pivot early — becoming viable
BEFORE you go-to-market

→ but if you don't believe your startup is flawed

→ you'll never look deep enough

→ to find the problems

→ before you go-to-market

Experienced operators know this
We know the rules
It's part of our playbook
It's how we win

→ how do we define the win

→ for us, 𝗶𝘁'𝘀 𝗻𝗼𝘁 𝘁𝗵𝗲 𝗲𝘅𝗶𝘁

→ it's strong profitable revenue

→ from the earliest days

We're not investing in unicorns
We're planting oak trees
Orchards of them
We think in terms of decades

→ sorry, no get rich quick

→ only 0.1% will become unicorns (lotto-line)

→ so our focus is building

→ a revenue machine

Have you ever seen a line of fools
Waiting in a long line
To buy a lotto ticket
That's how 𝘀𝗼𝗼𝗼𝗼 𝗺𝗮𝗻𝘆 founders look

→ focus on building

→ a viable

→ and sustainable business

→ to me, that's the win 🚀

That's the strategy
For the past four decades
Building profitable ventures
It's how we fight and build

Need help, reach out.